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The Importance of Knowing Your Target Audience for Small Business Owners
Let’s cut the fluff: if you don’t know your target audience inside and out, you’re setting your business up for failure—plain and...
CTFL Productions
Jan 233 min read


Effective Social Media Tactics for New Business Owners
Are you a new business owner looking to get your business noticed in the digital world? In today's fast-paced market, utilizing social...
CTFL Productions
Jun 14, 20244 min read


Understanding Marketing: A Guide for New Business Owners
What is Marketing? As a new business owner or aspiring business guru, you might have heard the term "marketing" quite a bit. But what...
CTFL Productions
Jun 5, 20245 min read


Unlocking Weixin: The Convenience vs. Privacy Dilemma
You know that island in Japan, Okinawa? It’s kind of like their version of Hawaii with its beaches, resorts, the whole deal. Well, just...
CTFL Productions
Feb 12, 20242 min read


Unmasking Cyber-Activism: The Good, the Quirky, and the Impactful
Have you ever noticed social media posts buzzing with cyber-activism? It's amazing how more and more folks are jumping on board to...
CTFL Productions
Feb 5, 20243 min read


Orkut's Rise and Fall: A Lesson in Understanding Your Audience
This week we delve into the intriguing case study of Orkut, once a trailblazing social media platform by Google. Operating from 2004 to...
CTFL Productions
Feb 5, 20242 min read


Unboxing Success: Warby Parker’s Social Media Triumph
Let’s explore the world of Warby Parker by dissecting this case study and trying to understand the magic behind their social media...
CTFL Productions
Feb 1, 20243 min read
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